Marketing & Chat Marketing & Chat allows you to send your Daylite contacts and groups directly into MailChimp via drag & drop for fast and simple email campaigns. Whether you're sending follow-ups, holiday offers or a monthly newsletter, MailChimp is a great tool to create quick and easy marketing campaigns. Unsubscribers will be removed from the Daylite group automatically. The Slack integration allows you to have chat conversations with your team over Slack right in Daylite for projects, opportunities, and contacts. This makes team collaboration much easier by organizing communication for projects, opportunities, and contacts all in one place. Web&Map Web&Map allows you to access the web from within Daylite. Monitor your contacts' websites, blogs and social media (Facebook, Twitter, LinkedIn) or check their current address details on the web to keep your database up-to-date.

No need to open any browsers. Integrate web based project management or collaboration with a specific opportunity in project or opportunity in Daylite. The map feature uses geo data to plot where selected people and companies are and calculates the distance.

Or it uses geo coordinates to display selected contacts on a map. Define the radius and use map, satellite or hybrid view.

ProductivityTools Superpower your right-click mouse button. Create multiple tasks for people or companies at once. Or select multiple tasks and delegate them to a team member at the same time. ProductivityTools expands the available options when you right click from your mouse. The calendar publishing feature also allows your to give read-only access of your appointments details to people outside Daylite. Save your appointments as a Smart List that your family, team members, or clients can subscribe to. This way they can stay up to date with your appointment details even if they don't use Daylite.

Fantastical A calendar interface that's a pleasure to use now works with Daylite. Fantastical's natural language engine is expressive and intelligent so you can write in your own style. Adding a meeting tomorrow with Dave at the Hilton, London to your Daylite schedule has never been easier. Just type, 'meeting Dave at Hilton in London tomorrow' and Fantastical will put your appointment right into your Daylite calendar. It also automatically recognizes information such as your location and can invite people from your Address Book at the same time. Merlin Connect the power of Merlin and Daylite and distribute work among your resources in Daylite from planned projects in Merlin. The leading professional project management application for the Mac now integrates directly with Daylite to save you time and avoid double entry.

Generate More Leads With The Jotform Direct Mail For Mac

Send milestones and activities from Merlin to Daylite as appointments or tasks and update them in Merlin when finished. The integration gives you access to the power of Merlin to professionally manage projects while sharing Daylite's shared calendar and other great business tools.

MoneyWorks Connect MoneyWorks Datacentre and Daylite. Import your customer/supplier records in bulk from MoneyWorks into Daylite. Update MoneyWorks in real time when the contact information changes in Daylite. MoneyWorks will reflect the change in the contact details with no data re-entry. See live MoneyWorks customer financial and transactional information in a Daylite “Dashboard”. See transaction and payment history, order information and account status information from MoneyWorks live in Daylite.

All the information you need about your customers at your fingertips, without needing to physically access MoneyWorks. DayliteDocs Manage your PDF documents saved in Daylite easier with DayliteDocs. View all your documents linked to an object such as a Person, Company, Opportunity, or Project at a glance. Or view all your documents saved in Daylite in one list with the Global Overview.

DayliteDocs makes finding specific documents easy because you can search by linked Person, Company, Opportunity, or Project. You can also search content within the document. View your documents in preview mode without having to open them, or compare 2 documents side-by-side. To learn more about this plug-in,.

Contents Here is a partial listing of topics covered. Your seminar can cover all topics or just the ones that are most important to your business. Module 1: Overview.

What is “direct mail”? Direct response, direct marketing, mail order). 9 advantages of using direct mail.

The 6 most common direct mail mistakes-and how to avoid them. Applications of direct mail Module 2: Planning the Direct Mail Program.

Establishing your objectives. Determining what to sell—and who to sell it to. Picking the “big benefit” that will generate the maximum response. How to identify and gather supporting sales points.

The offer—what it is, how to create one, why you must test different offers. The big decision: leads vs.

Sales?. How to research information on your product and your market Module 3: Finding And Using Mailing Lists.

What is a mailing list? A database). The importance of the list.

Defining list requirements. Types of lists: house, compiled, response. Criteria for mailing list selection.

Tips for profitable list use and selection Module 4: Sales Letters and Outer Envelopes. The power of. How to write an effective direct mail letter. Review of sample letters. Do teasers work? How to write good outer envelope teasers. The 4 functions of the outer envelope.

How to design outer envelopes that increase your response rate Module 5: Direct Mail Brochures. The letter sells—the brochure tells. Do you always need a brochure? When should (and shouldn’t) you use one?. Design considerations for direct mail brochures vs. Product brochures.

Tips on writing effective brochure copy. How to use buck slips, hot sheets, lift letters, and other inserts Module 6: Order Forms, Reply Cards, Business Reply Envelopes. Asking for the order.

12 basics of designing reply card elements. The magic of yes/no/maybe or hard/medium/soft.

The reply form as a qualifying, screening, and market research tool. 7 ways your order form can increase your average order. The reply form as a sales vehicle. Does it pay to use a business reply permit on your reply cards and envelopes?

Module 7: Using Direct Mail To Generate Sales Leads. The importance of sales leads.

Quality vs. Students receive numerous article reprints, checklists, samples, and other study materials as part of the seminar, and there is no extra charge for these materials. The hand-outs cover all important aspects of the seminar, so no textbook is required. However, much of the material in the seminar is based on my manual, Direct Mail Profits, and you may wish to purchase these separately for select attendees (or all students) to reinforce the learning process. This book is available from us at $50 per copy plus shipping and handling. Follow-Up Programs To maximize the effectiveness of training you may want to consider one of these three follow-up programs: Telephone Hotline: Telephone consultation is available for $200 per hour.

However, the seminar fee provides for up to 4 hours of FREE telephone consultation (an $800 value) for attendees who call my hotline within 30 days of the session. Callers get specific advice and information on how to solve copywriting problems; however, I do not write or rewrite copy for you under this arrangement. Copy Critiques: For up to one year following the seminar date, attendees can send me sales letters, direct mail packages, self-mailers, post cards, and other marketing documents for review. Critique, and analysis. They will receive specific, detailed suggestions on how to improve offers, strategy, and copy. However, I do not write or rewrite copy for you under this arrangement.

The critique fee is $200 per critique (a discount from my regular copy analysis fee of $600 per direct mail package). Clinics: Some clients request a follow-up clinic at one or more locations. The clinics typically have 6 to 25 attendees and provide hands-on analysis and problem-solving for specific projects in progress.

Fee and logistics are the same as for the full-day training seminar. About the Seminar Leader. Bob Bly is an independent consultant and copywriter specializing in business-to-business and direct response advertising. Clients include Value Rent-A-Car, Edith Roman Associates, Sony Corporation, Timeplex, Associated Air Freight, and Philadelphia National Bank. Bly is the author of 45 books including The Copywriter’s Handbook and Direct Mail Profits. He has taught copywriting at New York University and is a winner of the Direct Marketing Association’s Gold Echo Award. Bly’s articles have appeared in such publication as Direct Marketing, Express, Writer’s Digest, Business-Marketing, and Direct Marketing.

For More Information To discuss the specifics of your seminar or reserve a date, call or write: Bob Bly at The Center For Technical Communication, 22 East Quackenbush Avenue, 3rd Floor, Dumont, NJ 07628, phone (201) 385-1220. Client/Attendee Comments “Your presentation for our seminar was sparkling, enthusiastic, and informative.

The audience response was wonderful to see and hear. Our group benefited greatly and were quite vocal in their praise of you.” — Wendy Ward, Women in Communications “I wish to thank you for an excellent program. Everyone enjoyed it immensely and your comments and expertise were greatly appreciated. This was the largest turnout for a seminar this year.the program was full of good solid and serious advice, and you made it a very lively presentation.” — Zephyr Cooper, Women’s Direct Response Group “We greatly appreciate your lending your expertise to make the seminar a success.

Your information on the Do’s and Don’ts of direct mail was most helpful to all.” — C. Joyce Wilson, American Marketing Association “Your talk was well prepared and excellently presented. Not only was it extremely informative, but you succeeded in offering some startling insights that many of us failed to realize about our busi–ness-to-business communications.” — Walter Lewis, Business/Professional Advertising Association “Thanks for your seminar.

Besides clarifying some technical points, you gave me insight into my position, and my abilities, as a writer. And, observing you in action was excellent training.” — Mike Goldscheitter, Loveland Controls “Thanks again for joining us in Atlantic City on Thursday. I, and the entire group, found your thoughts insightful and right on target.” — Edward H. Moore, communication briefings Newsletter “Well balanced, interesting, moved right along.

Everything you promised and more.” — John Pfister, Del Haven, NJ “I just wanted to thank you personally for the energy and effort you put into your two days with us. When we were in the process of selecting a seminar leader, it was your energy level and focus that convinced me that you could respond effectively to the questions and challenges of our people, whom I expected to be eager to gain all they could from your ideas, and still maintain their own creative philosophies. With very little coaching by me, you bridged that chasm gracefully, and we profited from it. We are now far better equipped to do direct mail for our clients and ourselves that will have a greater impact and get measurable results. I also appreciate your high level of responsiveness. Whenever I asked a question or requested information, your material was on my desk in just a few days.

I think I learned as much from you about how to win and keep customers in a service industry as I did about direct mail.” — Greta Bolger, Sefton Associates Inc. Bob Bly Copywriter, Consultant and Seminar Leader 22 East Quackenbush Avenue, 3rd Floor, Dumont, NJ 07628 Phone (201) 385-1220, Fax (201) 385-1138.